Research Keyword

Brands that are anthropomorphized as "female" might struggle to break into new categories as consumers expect female brands to conform to gender stereotypes more than male ones, new research finds.

Is a male president more assertive because of his sex and gender, or because he's in a position of power? New research suggest power (and lack-thereof) plays an outsized role in stereotypical gendered behaviour.

Increasingly, innovation is being recognized as central to the pursuit of purpose and corresponding efforts to address diverse stakeholder interests.

The subtler, more insidious forms of discrimination that women face at work often go unnoticed, new research finds.

Professor Sonia Kang joins Rotman Office Hours to tackle everything from imposter thoughts to job advancement woes to how introverts can succeed in extroverted roles.

For leaders interested in improving their understanding of the work that still needs to be done and challenges marginalized groups continue to face, we’ve compiled a reading (and listening) list to get you started.

What role should the office play, and can companies create equitable and sustainable WFH policies that work for all employees? Rotman's Sarah Kaplan and Carmina Ravanera weigh in on the latest episode of the Executive Summary.

It's tempting to think that an inclusive approach to analytics is just an add-on to a day-to-day job, or worse, isn't profitable. But those are all just myths, say GATE's Sarah Kaplan and Lechin Lu.