Research Keyword

In the realm of persuasion, people generally believe that more is better. But that isn’t always true: Over-arguing can also trigger a negative response.

Can you just pay people to change? Why are new year's resolutions so hard? And is a carrot better than a stick? Professor Dilip Soman answers your questions in our new video series, Rotman Office Hours.

Sending the shoes back? How about this lovely gift card? To address the US$816 billion in lost revenue, retailers should look at improving their cross-selling efforts, new research finds.

The leadership "X Factor": What is it, and do you have it? There's no magic formula, but professor Maja Djikic has five skills those in charge should seek to master to shape how the world sees them.

Leadership is a skill, and it evolves and changes. Rose Patten joins Visiting Experts to break down the key competencies she believes leaders of today — and tomorrow — need in order to succeed.

How does fear, familiarity and skepticism influence consumer choices and capital markets? Professor Bing Han explores the hidden biases that shape investment preferences.

David McRaney joins the Rotman Visiting Experts podcast to explore why we live in a post-trust world, and how we can use science to change people's opinions.

From the surprising benefits of gossip to the importance of identifying individual motivations, professor Matthew Feinberg's research explores the human nature of teamwork and how managers can effectively bring people together.