Research Keyword

Outsourcing IT can reap big savings for fledgling organizations, but is it always the right strategy? New research paints a more nuanced picture.

A battle is brewing between content creators and artificial intelligence firms: Copyright can protect a creator's work, but also hinder the tech's advancement. Professor Joshua Gans proposes a better strategy for navigating this new reality.

Fear that artificial intelligence will make workers obsolete shouldn't be ignored. To get employees on board, leaders need to properly sell how AI will make workers' lives better.

To avoid embarrassing and costly future mishaps, companies need an ethical plan for artificial intelligence, which starts with asking the right questions.

Your employees don't need to know how to code to work in a new world of AI, but they do need a basic understanding of how the tech works and its bigger-picture potential.

Take a lesson from the media industry: Constraints on creativity don't have to be limiting — they can be freeing.

When it comes to crowdfunding, too much choice is a bad thing. New research on rewards-for-donation sites finds the "sweet spot" for attracting potential funders.

For content distributors, is there an optimal release strategy? Should they drop an entire series at once or dish it out slowly, over time. New research suggests a hybrid approach is best.