Research Keyword

It's time for businesses and leaders to stop aiming for perfection and creating long strategic documents, and focus instead on the few key choices you need to make.

Don't sit on the sidelines as the world solidifies ESG standards. Here are five ways companies and boards can prepare.

A new study reveals that training AI systems with normative labels rather than factual ones significantly improves their accuracy in predicting human normative judgments.

Organizations that know what they stand for are rewarded by employees, but it must come from an honest place, new research finds.

Six months probably isn't enough time to create meaningful guardrails for the technology, and a ban on development may even hinder our ability to solve some of the deeper issues with AI.

Adopting climate reduction targets backed by science can help organizations committed to building a zero-emissions economy.

When it comes to ordering food at a restaurant, does prioritizing online and mobile orders create a worse experience for walk-in customers? New research suggests yes.

Consumers are willing to pay more for the physical version of a product — even when a digital version better meets their needs. Can marketers flip the script?