Groundbreaking ideas and research for engaged leaders
Rotman Insights Hub | University of Toronto - Rotman School of Management Groundbreaking ideas and research for engaged leaders
Rotman Insights Hub | University of Toronto - Rotman School of Management

Twitter as a Value Creation Tool

Twitter as a Value Creation Tool

headshot of Partha MohanramPartha Mohanram is the CPA Ontario Professor of Financial Accounting, Director of the India Innovation Institute and Professor of Accounting at the Rotman School of Management. This talk summarizes his paper, “Can Twitter Help Predict Firm-Level Earnings and Stock Returns?”, co-authored with Eli Bartov of the Stern School of Business at New York University and Lucile Faurel of the W.P. Carey School of Business at Arizona State University. This paper was published in The Accounting Review and is available online. An adapted version appeared in the Spring 2018 issue of Rotman Management