Creativity, Innovation and Business Design The art of navigating client feedback (without compromising your integrity)
Behavioural Economics and Marketing When helpful tech backfires: How tracking apps can cost forgetful consumers
Healthcare and Life Sciences Location, location, location: Hospitals featured in TV shows influence care choices
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Rotman X feed A protectionist turn by the U.S. will make its companies less competitive, say Prof. Dan Trefler via @globeandmail . https://t.co/bUJnmRU1V3— Rotman School (@rotmanschool) February 4, 2025
September 2020 Rethinking winning: Moving past shareholder value and towards sustainable business goals Strategy and Value Creation
November 2019 How online reviews are changing the face of advertising Behavioural Economics and Marketing
December 2019 How smarter systems can help us produce less waste Efficiency and Operational Performance
September 2020 Grace under pressure: strategies for keeping cool in a crisis Leadership and Career Development