Avi  Goldfarb

Professor Avi Goldfarb
Professor of Marketing
Rotman School of Management


Behavioral Industrial Organization

Publications

Publications

Goldfarb, Avi, and Mo Xiao. 2011. Who thinks about the competition? Managerial ability and strategic entry in US local telephone markets. American Economic Review 101(7): 3130-3161.
     Working Paper Version.      Code
Examines how manager and firm characteristics relate to the ability to correctly conjecture competitor behavior using a structural model of ability.

Goldfarb, Avi, Teck-Hua Ho, Wilfred Amaldoss, Alexander Brown, Yan Chen, Tony Haitao Cui, Alberto Galasso, Tanjim Hossain, Min Hsu, Noah Lim, Mo Xiao, and Botao Yang. 2012. Behavioral Models of Managerial Decision-Making. Marketing Letters. 23(2), 405-421. 2010 Choice Symposium Paper.
Review article on applying behavioral economics to the decisions of managers.

Goldfarb, Avi, and Botao Yang. 2009. Are All Managers Created Equal? Journal of Marketing Research 46(5), 612-622.
     Working Paper Version.
Structural estimation of ISP decisions to adopt 56k modems using a behavioral economics (Camerer, Ho, and Chong 2004) framework.

Working Papers

Goldfarb, Avi, and Mo Xiao. Transitory Shocks, Limited Attention, and a Firm’s Decision to Exit
Examines restaurant owners attention to transitory shocks within a structural model of the decision to go out of business.