Creativity, Innovation and Business Design The art of navigating client feedback (without compromising your integrity)
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Healthcare and Life Sciences Location, location, location: Hospitals featured in TV shows influence care choices
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Rotman X feed A protectionist turn by the U.S. will make its companies less competitive, say Prof. Dan Trefler via @globeandmail . https://t.co/bUJnmRU1V3— Rotman School (@rotmanschool) February 4, 2025
January 2017 Walmart's unexpected journey: How a retail giant became a catalyst for global change Sustainability and Social Impact
November 2019 How online reviews are changing the face of advertising Behavioural Economics and Marketing
January 2020 Unlocking the future of customer service: AI-powered virtual agents and the science of intent AI, Analytics and Big Data
September 2020 Rethinking winning: Moving past shareholder value and towards sustainable business goals Strategy and Value Creation
June 2019 The value of an old-fashioned visit to your bank branch Behavioural Economics and Marketing
December 2019 How smarter systems can help us produce less waste Efficiency and Operational Performance