Rotman School Alumni Event Examines the Future of Work
and Corporate Organization

TORONTO, May 29, 2002 -- Noted experts on economic development and business strategy are featured speakers as alumni return to the University of Toronto's Joseph L. Rotman School of Management for a day of complimentary lectures. Rotman Life-Long Learning 2002 is the fourth annual event for graduates of the Rotman School to learn about the latest trends and developments in economic and business issues. This year's event, on Friday, June 7, examines the future of work and corporate organization.

Richard Florida, H. John Heinz III Professor of Regional Economic Development, Heinz School of Public Policy and Management, Carnegie Mellon University, will discuss his new book, The Rise of the Creative Class: How It's Transforming Work, Leisure, Community and Everyday Life (Basic Books, 2002).

Rotman Adjunct Professor Don Tapscott, Co-Founder of Digital 4Sight and President, New Paradigm Learning Corporation, will present a key note address titled, "Why the New Forces of Transparency Will Permanently Change the Way You Run Your Organization."

Roger Martin, Rotman School Dean and Professor of Strategic Management, kicks off the day with a presentation on "Growing Communities of Human Capital."

Attendance is limited to Rotman School alumni only, but interested accredited members of the media may call Ken McGuffin at 416-946-3818 to reserve a seat.

Other speakers include:

• Helen Handfield-Jones, Senior Practice Expert, McKinsey & Company: "The War for Talent"
• Doug Hyatt, Professor of Business Economics, Rotman School: "The Human Resources Challenges of the Aging Population"
• Mihnea Moldoveanu, Professor of Strategic Management and Director, CCMF Centre for Integrative Thinking, Rotman School: "The Green Monster: Envy and Horizontal Equity in Dominance Hierarchies"
• Brian Silverman, Professor of Strategic Management, Rotman School: "What's So New About the New Economy? Waves of Innovation and Their Effect on Strategy, Organization and Competitive Advantage"

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For more information or to arrange an interview with Alan Webber: 

Ken McGuffin  
Media Relations Officer  
Rotman School of Management 
Voice:  (416) 946-3818  
Fax:   (416) 978-1373 
E-mail:  mcguffin@rotman.utoronto.ca  

Greer Hozack, MBA’99 
Co-chair Unilever Speaker Series 
Rotman School of Management 
Voice: (416) 538-3886 
E-mail: Greer_Hozack@embanet.com