DEAN ROGER MARTIN'S VIEW
 

 
  

On The Economist Ranking
The Economist
is a sensible ranking from a great publication.  If it had started before the FT ranking rather than many years after it, we might have chosen it instead of FT, but FT is more important due to its first-mover advantages as a global ranking.  Anyone viewing The Economist ranking needs to understand that it is a ranking of schools that want to be ranked by every vehicle, not a ranking of the world's leading business schools.

Any inquiries regarding surveys should be directed to Ken McGuffin, Manager, Media Relations at mcguffin@rotman.utoronto.ca or by phone at (416) 946-3818, or to Suzanne Spragge, Assistant Dean, External Relations & Chief of Staff at spragge@rotman.utoronto.ca or by phone at (416) 978-4232.