MICHAEL LEE-CHIN FAMILY INSTITUTE FOR CORPORATE CITIZENSHIP
Creating
a Model for Business Leadership
AIC Model Detailed View
Model
Symbiotic Sustainability Model
Overview
Macrolevel explanation of NGO–corporate alliances
Reference
O'Connor, Amy and Shumate, Michelle. "The Symbiotic Sustainability Model: Conceptualizing NGO–Corporate Alliance Communication." Journal of Communication 60. 3 (2010): 577-609.
Author 1
Amy O'Connor
Author 2
Author 3
Reference Title
The Symbiotic Sustainability Model: Conceptualizing NGO–Corporate Alliance Communication