MICHAEL LEE-CHIN FAMILY INSTITUTE for Corporate Citizenship


MICHAEL LEE-CHIN FAMILY INSTITUTE FOR CORPORATE CITIZENSHIP

Creating a Definition Project for Business Leadership

AIC Definition Detailed View

Definition	Endeavor to offer excellent goods and services that are useful to society. Strive to make it possible for employees to lead comfortable and plentiful lives, and respect them as human beings. Conduct corporate activities in a way that takes environmental protection into consideration. Endeavor to make an active contribution to society through philanthropic and other activities. Work to improve social welfare in the community through business activities. Firmly refrain from behavior that is counter to social norms, including having anything to do with the activities of organizations that have an adverse influence on social order and safety. Always promote communication with consumers and residents through public-relations activities and open hearings, and strive to make the principles of corporate behavior conform to social norms.
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Reference Journal	http://www.keidanren.or.jp/english/speech/spe001/s01001/s01a/good.html
Reference Publisher
Reference Year	1991
Approval Status	YES