MICHAEL LEE-CHIN FAMILY INSTITUTE FOR CORPORATE CITIZENSHIP

 
 

 
 
Creating a Definition Project for Business Leadership
AIC Definition Detailed View
Definition the recognition that business operates with accountabilities beyond the profit and loss statement
Author 1
Debbie    McAlister
Author 2 Linda   Ferrell
Author 3  
Reference Journal European Journal of Marketing 2002; 36, 5/6; ABI/INFORM Global
Reference Publisher
Reference Year 2002
Approval Status YES

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