MICHAEL LEE-CHIN FAMILY INSTITUTE FOR CORPORATE CITIZENSHIP
Creating a Definition Project for Business Leadership
AIC Definition Detailed View
Definition
the recognition that business operates with accountabilities beyond the profit and loss statement
Author 1
Debbie McAlister
Author 2
Linda Ferrell
Author 3
Reference Journal
European Journal of Marketing 2002; 36, 5/6; ABI/INFORM Global
Reference Publisher
Reference Year
2002
Approval Status
YES
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